New PrestaShop Addon from Knowband Enhances Store Visual Appeal
New PrestaShop Addon from Knowband Enhances Store Visual Appeal
With an aim to improve digital retail experiences, Knowband has announced the launch of its PrestaShop VideoMate Addon, a unique video marketing platform that will allow online merchants to increase customer engagement, brand trust, and ultimately drive sales. This new tool has been built to support PrestaShop users specifically, and allows the user to easily add video content and integrate it into multiple locations within an eCommerce front end.
Answering the Needs of the Modern eCommerce Landscape
As visual content becomes increasingly important for digital commerce, the VideoMate Addon is specifically responding to the modern e-commerce landscape, adding to the comprehensive, immersive and informative experience customers are looking for. Ongoing research supports that online platforms that incorporate video will far outperform static platforms for customer engagement and purchase intent.
Recognizing this, Knowband’s module empowers PrestaShop store owners to incorporate high-impact video content—ranging from product demonstrations and brand narratives to testimonials and promotional clips—across homepages, category sections, and product detail pages.
Key Characteristics of the PrestaShop VideoMate Addon
Dynamic Video Integration: The addon offers versatile video placement so a merchant can embed content where it will be most effective, such as on a home page, category page, or product detail page.
Cross-Platform Flexibility: On request by users it can seamlessly integrate with video platforms – YouTube and Instagram Reels. A future update will offer the same for Twitter video snippets, increasing merchants extend their reach and re-purpose video content.
Well-Designed Carousels: Using the Prestashop Video Carousel Module allows stores to display multiple videos in a stylish slide show format, allowing them to tell their brand story or share user testimonials in a tidy, attractive design
Persistent Visibility with Floating Video Widgets: Critical promotional content remains in view as users scroll, using the Floating Video Widget to maximize awareness without disrupting the browsing experience.
Intuitive Dashboard for Video Management: An integrated video manager offers an easy-to-use backend interface to upload, manage, and analyze video performance with minimal effort.
Mobile-Friendly Design: Edits have optimized the videos for today’s mobile-first consumers and all videos progress seamlessly depending on sticking screen size and device.
Global Compatibility: The module supports multi-language and multi-store and is designed to ensure consistently messaging for your brand for your international customers.
Delivering Measurable Business Outcomes
Many of the merchants who use the VideoMate Addon have reported great gains in customer engagement, as well as conversion metrics. The addition of imagery heavy homepage animations, on-demand product videos, and on-page storytelling pages provide a more engaging and professional brand experience for consumers. Not only does the increased visibility of video also contribute to on-page site visits, but it also helps with SEO. Mobile-Friendly Design: Edits have optimized the videos for today’s mobile-first consumers and all videos progress seamlessly depending on sticking screen size and device.
Global Compatibility: The module supports multi-language and multi-store and is designed to ensure consistently messaging for your brand for your international customers.
Delivering Measurable Business Outcomes
Many of the merchants who use the VideoMate Addon have reported great gains in customer engagement, as well as conversion metrics. The addition of imagery heavy homepage animations, on-demand product videos, and on-page storytelling pages provide a more engaging and professional brand experience for consumers. Not only does the increased visibility of video also contribute to on-page site visits, but it also helps with SEO.
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